Description
Ghosts is an AI writing and optimization engine that finds and fills a site's content gaps. Pointed at a URL, it works out what the business sells and where, then lists the searches customers would type that no page there answers, including searches with no page at all and ones diluted into a page built for something else. It drafts one page per gap, shaped to a structure and citation floor measured from pages already ranking in that industry.
Rather than starting from an empty prompt box, Ghosts assembles the assignment first: a planning agent researches the topic and commits to a thesis and structure, then the draft is written against that plan. It splits writing across specialized agents, including a voice persona trained on your writing samples, an independent fact-checker that verifies every claim against the actual text of fetched sources, and editorial passes that strip machine-writing patterns. Verified numbers and dates are locked so later edits cannot quietly change them, and each draft carries a visible log of what was flagged and changed.
The voice persona learns from every edit a team makes, with filters so one odd edit does not corrupt the voice, and the learning ledger is visible and reversible. Ghosts applies E-E-A-T signals, cited sources, schema, internal links, and answer-engine formatting while drafting, and holds distinct voices for multiple clients. A dedicated law firm lane applies jurisdiction advertising rule packs while drafting, flags language against the rule, and requires a named reviewer to sign off.
Ghosts uses a credit system where drafting, researching, fact-checking, and revising all consume credits, with the cost shown before each piece. Plans include Individual at $29/month with a 7-day free trial, plus higher tiers for creators, agencies (priced per seat), and law firms. Content is never used to train AI models, workspaces are isolated with per-tenant security, and data is encrypted in transit and at rest.
Ghosts's Core Features
Site scan that surfaces content gaps with no page of their own
Drafts shaped to a structure and citation floor measured from ranking pages
Multi-agent pipeline: planner, voice writer, fact-checker, and line editor
Independent fact-checking against the real text of fetched sources
Locked verified numbers and dates with a visible change log
Voice personas trained on your samples that learn from every edit
E-E-A-T signals, citations, schema, and answer-engine formatting applied while drafting
Law firm lane with jurisdiction rule packs and named reviewer sign-off
How to use Ghosts?
Scan a site: Point Ghosts at a client URL to get a ranked list of content gaps, with no card required.
Set up a project: Define the brand, audience, and voice, and pick or train a writer on real samples.
Assign a piece: Choose where it will publish and give a topic, confirming anything ambiguous.
Let it draft: The agents research, draft to the plan, fact-check, and humanize, showing their work.
Review and publish: Read the editor's notes, apply the changes worth applying, and publish.
Ghosts's Use Cases
- Content gap analysis
- Agency client work
- Fact-critical content
- Law firm publishing
- Solo creator publishing








